A major independent developer and constructor in the Midlands has launched a new affordable homes division.
The Deeley Group, which is headquartered in Coventry, has established Deeley Affordable Living offering a full affordable housing service, working in partnership with land owners, local authorities and social housing providers across the wider region.
Deeley has delivered 550 affordable homes for a range of organisations and providers in the last four years and is currently working on four schemes in the region.
Anthony Holt, who has more than 20 years’ experience in the sector has been recruited to head the new division which was launched with an event looking into the provision of affordable and social housing and how the system could be streamlined.
Karl Tupling of Homes England, Warwick and Leamington MP Matt Western and Helen Collins, Head of Housing Consultancy at Savills, spoke at the event which was attended by 60 housing industry figures at George House, Deeley’s headquarters.
Holt, who joined the company from Orbit Homes, said: “Deeley has developed an expertise in working for developers, local authorities and registered providers and has built up a track record in quality, affordable homes.
“The company’s experience in land, development and construction means we can offer a full service to clients which will deliver a site, planning consents, construction and a delivered product, or any of those individual components.
“We have worked in partnership with the likes of Orbit Homes, Waterloo Housing, Bromford, Stonewater and are on the Homes England’s Delivery Partner Panel so we have deep understanding of what providers need but, unlike many other construction firms, we also have the other capabilities in-house, which allows us to offer a far wider service.
“Our 80-plus years of working in this region also gives us unrivalled local knowledge which can be of real value when looking to develop sites, including brownfield land which is key to helping reach the numbers required by government.
“We have had a very good reaction from the industry in the build up to our launch and have already had some strong interest.”
The launch event looked at the issues with planning, land supply and demand, and explored ways in which provision can be accelerated.
Holt added: “While there was wide acceptance that more needs to be done in the provision of homes, there was also recognition that government has listened to many of the real issues and is working closer with industry.
“Many of the hurdles to delivery such as planning and greenbelt are very deep-set and there is no easy fix but it is essential that elements which can be resolved more easily, need to be ironed out and that need is recognised.”
Deeley Affordable Living has also appointed Jane Fradgley as Senior Development Manager.
Picture caption: Pictured – left to right: Helen Collins (Savills), Anthony Holt (Deeley), Peter Deeley, Matt Western MP and Karl Tupling (Homes England).
A development of much-needed affordable homes in Leamington has hit a high-point.
Deeley Construction, which is working in partnership with Waterloo Housing Group and Warwick District Council, held a topping out ceremony at the new scheme on the site off Quarry Street and Old Milverton Road.
The regeneration of this brownfield site, a former Dairy Crest premises, consists of 18 new affordable homes, and the ceremony marked the fact that the highest point in the scheme has been reached.
The existing buildings were demolished earlier this year and the new affordable homes – four of which will be available to rent and 14 will be sold as shared ownership aimed at the local community – are under construction.
Deeley Construction, part of the Deeley Group, is carrying out the work on the nine two-bedroom and nine three-bedroom affordable properties, with the first homes expected to be ready by autumn 2018.
Martin Gallagher, managing director of Deeley Construction, said: “The topping out ceremony is an important milestone in the housing development here at Old Milverton Road.
“There’s no doubt that the local community is crying out for more affordable homes and we are delighted to have reached this stage in the development which means we are one step closer to providing more affordable homes in Leamington.”
Anthony Riley, of Waterloo Housing Group, added: “This is one of a series of schemes that we are developing under the “W2 Partnership” with Warwick DC and Homes England on brownfield sites in the town.
“By working with a local developer such as Deeley Group we are managing to build affordable homes to help families unable to buy on the open-market or rent privately.”
Pictured: Steve Turner (Deeley), Anthony Riley (Waterloo), Neil Adie (Waterloo), Pat Moroney (Deeley).
A development of over 140 affordable, family homes in Leamington has reached completion.
Known as Union Park, the £29 million development of 147 homes sits on the former Soans’ motor dealership site in Sydenham. The names of classic Ford cars now mark the streets in and around the neighbourhood paying respect to the rich heritage of the site.
Matt Western, MP for Warwick and Leamington, welcomed the addition of new, affordable homes alongside housing group and developer Orbit and partners, Deeley Construction.
He said: “I would like to thank Orbit, Deeley Construction and Warwick District Council for working together to create this fantastic development. It is important to recognise the contribution Orbit has made to the local area with the Union Park development. I visited the site some months ago and I am deeply impressed with the high environmental and construction standards of these homes.
“As the former County Councillor for the area and now as the MP, I have long campaigned for more social and affordable housing so it is excellent to see this development contributing towards combating the housing crisis.”
Offering canal-side living, Union Park has brought 55 homes to the open market, as well as 39 homes available for shared ownership (part buy, part rent) and 53 for affordable rent. Following high demand, all properties have now been sold or rented – just 18 months after building began.
John Carleton, group property investment director at Orbit, said: “A successful regeneration, Union Park offers affordable, family living in an enviable location. From a family business, to what is quickly becoming a thriving community, we’re proud to add Union Park to our expanding development portfolio across the district.”
The development, delivered in partnership with Coventry-based Deeley Construction, offers a selection of two and three bedroom houses as well as one and two bedroom apartments.
Martin Gallagher, managing director of Deeley Construction, added: “It was lovely to see a sense of community already developing – with children heading off to school and people going out to work – and it reminds you that developments such as this are about more than bricks and mortar, but creating homes for people.
“Our role in the partnership to deliver Union Park was highlighted on the day and we are thrilled with the part we have played in bringing this scheme forward from start to finish.”
Orbit delivered over 2,000 new homes in the last financial year. Over the next 10 years the housing group has plans to build a further 20,000 new homes across the midlands, south and east of the country, contributing to the UK’s housing growth.
A special thanks to the following people for making the event a great success, bringing to life its rich heritage:
Mr Richard Soans – Ford Model A
Mr Michael Dye – Ford Corsair
Mr Adam Fox – Ford Granada
Mr Joseph Marcello – Ford Anglia
Mr Sid Shaw – Ford Orion
The Allen Ford Dealership, Leamington Spa – Ford Mustang
Pictured (left to right): John Carleton, Martin Gallagher, Matt Western MP
Work is underway on a new affordable homes scheme in Leamington.
The Deeley Group is working in partnership with Waterloo Housing Group and Warwick District Council to create 18 affordable homes on the site of the former Dairy Crest premises off Quarry Street and Old Milverton Road.
The existing buildings have already been demolished and the first foundations have been laid for the properties – four of which will be available to rent while a further 14 will be sold as shared ownership aimed at the local community.
Deeley Construction, part of the Deeley Group, is carrying out the work on the nine two-bedroom and nine three-bedroom properties, with the first homes expected to be ready by autumn 2018.
Pat Moroney, of the Deeley Group, said: “Leamington is crying out for more affordable homes so we are delighted to be working in partnership with Waterloo Housing Group to deliver this project.
“This is a former brownfield site which we are bringing back into use, providing much-needed homes for local people. This is the latest in a series of affordable housing schemes we have worked on in the area, as our agility and knowledge of the market mean we are able to provide exactly what is needed for the local area.”
Parking for each two-storey home will be provided at the front of each property.
Anthony Riley, Group Director of Development and Operations at Waterloo Housing Group, said: “We are pleased to be working with the Deeley Group again in Leamington Spa, following the successful completion of the development in Queensway.
“This scheme provides another great opportunity to work together with the W2 Partnership and Warwick District Council to deliver the much needed new homes for local people”.
Warwick District Council’s Portfolio Holder for Housing Services, Councillor Peter Phillips, said: “We welcome the start of construction of new homes on this new site, which alongside current developments of 39 homes on Theatre Street in Warwick and more than 170 homes on Station Approach in Leamington further demonstrates our commitment to the provision of affordable homes in our district.
“Their location in close proximity to both Leamington Spa and Warwick will make these properties an ideal choice for families and young people wanting to stay in or move into the area.”
Pictured: Pat Moroney (Deeley Group), Andy Bodily (Deeley Construction contracts manager), Richard Pepper (Deeley Construction site manager), Hazel Pennington (Waterloo Housing Group)
Located on the corner of Birmingham Road and Clopton Road, Fordham House has been awarded Secured by Design (SBD) Gold Standard for security measures incorporated into the design and build of its 82 high-quality apartments.
The development was required to meet SBD standards for physical security such as windows, doors and locks however Fordham House enhanced this with additional crime prevention techniques such as the automated rising bollards for resident parking, a part time caretaker service and privacy blinds for ground and first floor apartments.
Commenting on the award, Adam Cooper, Commercial Director at Orbit said: “We are really pleased to achieve the highest award from Secure by Design. We believe in providing high quality, secure homes for our customers and are proud to be recognised for taking extra measures to heighten the security at Fordham House.”
Ian King, crime prevention design advisor at Warwickshire Police said: “Orbit has taken on board the principles from the SBD initiative and taken extra steps to design out crime. The standard of security included in the design of the development exceeded my expectations. It is a hard act to follow.”
Amanda, a resident at Fordham House said: “The apartments here are modern and spacious, and it is perfectly located between the charm of downtown and the convenience of larger stores. It is a beautiful, safe and comfortable place and I love living here.”
Martin Gallagher, managing director at Deeley Construction said: “Fordham House has been a great partnership effort and the Deeley Group prides itself on working with clients and partners to deliver highly successful projects.
“It’s a testament to the work everyone put in at Fordham House that it has picked up this significant award.”
Secure by Design is the title for the official UK Police flagship initiative combining the principles of ‘designing out crime’ with physical security. Independent academic research shows that SBD developments that include crime prevention techniques in the built environment and accredited products like doors and windows can reduce crimes like burglary by up to 75% in new-build homes.
Evidence suggests these figures are sustainable year-on-year and represent a significant reduction especially as most SBD developments are in social housing in deprived areas.
Fordham House comprises 82 high-quality apartments and has been developed by Orbit in partnership with Deeley Construction, ABD Developments and Stratford Town Trust offering enviable priority accommodation to the town’s key workers and locals.
To find out more about Fordham House, please visit www.Fordham-House.co.uk
There was ‘snow’ stopping one of property and construction’s annual Christmas traditions in Coventry.
The Deeley Group, based at George House on Coventry Business Park, invited clients, contacts and colleagues to its festive lunch to celebrate a successful 2017 for the firm.
And, despite snow on the ground and freezing conditions, more than 60 industry professionals joined the team at Deeley to toast the company.
Peter Deeley, managing director of the company, said: “It was another wonderful turn-out for our festive lunch.
“As a company, we value relationships and partnerships and that’s exactly why we hold this event each year. There is no fanfare, no speeches – just a chance to say thank you and Merry Christmas to those people we have worked with during the year.”
Pictured: Peter Deeley (managing director) right, and Peter Hartill (chairman) seated as the celebration gets into full swing
Business figures will come together to support the construction of a new home for the 2nd Warwick Sea Scouts.
The inaugural 2nd Warwick Sea Scouts Business Breakfast will take place at Warwick Hall on Friday, January 5.
Running between 7.15am and 9.30am, the free-to-attend event is in support of building a new headquarters for the group in St Nicholas Park, Warwick and its wider ‘Building a Future’ Initiative.
The group needs to raise £650,000 for the construction of a new HQ, which will allow the group to grow, supporting more young people and becoming a valuable resource for the local community.
The event is supported by Deeley Group and Warwick School and will feature a networking session followed by three speeches from leading business figures and individuals with a seafaring connection.
The first speaker on the morning will be Simon Talling-Smith, who is CEO of private travel company, Surf Air in Europe and a former 2nd Warwick Sea Scout. He also masterminded British Airway’s first e-commerce site in 2001.
Alan Haywood, CEO of BP Integrated Supply and Trading, will be the second speaker and is also a former 2nd Warwick Sea Scout. Alan joined BP in 1988 and has held a wide variety of leadership roles in the trading business in Europe and the US for more than 25 years. He will reflect on how 2nd Warwick plays an important role in the development of young people.
They will be joined by former Captain of RMS Queen Mary 2 Captain Bernard Warner.
His career at sea spanned 45 years, serving his final six years as Captain of the largest transatlantic ocean liner built for the British Cunard Line since Queen Elizabeth 2 and retired in 2011.
Janette Eslick, fundraiser for the 2nd Warwick Sea Scouts, said: “It’s fantastic to be able to host our first ever business breakfast and we’re looking forward to welcoming business people from across the region to the event.
“The 2nd Warwick Sea Scouts has been a huge part of Warwick for more than 50 years and we are recognised as one of the best in the country. The new headquarters will enable to us to be available to more youngsters and provide greater support to the local community.
“We have some brilliant speakers on the morning, two of which are past members of our group and have gone on to make a real impact in the world of business.
“We’re also delighted to be welcoming Bernard Warner, who I am sure will have some fantastic stories to share from his time at sea and how those experiences on the water have shaped his career.”
Peter Deeley, managing director of Deeley Group, added: “The 2nd Warwick Sea Scouts group are an important part of the community in Warwick and we are more than happy to be supporting its plans to develop their services.
“The programme of speakers on the morning is very impressive, demonstrating that being involved in a community group such as the sea scouts can help in later life.”
To register your interest in the inaugural 2nd Warwick Sea Scouts Business Breakfast visit https://2wkseascouts.eventbrite.com/?aff=Deeleys
For more details contact email@example.com
PICTURE CAPTION: Bethany Ellis, Gus Lock (Headmaster, Warwick School), Tom Bosworth, Peter Deeley and Captain Bernard Warner
An international company based in Warwickshire is doubling the size of its Nuneaton headquarters thanks to recent growth.
Leading health and wellness retailer Holland & Barrett International has added a further 48,000 sq ft to its global headquarters at Eliot Park, which is the hub for over 1,500 stores globally.
Coventry-based Deeley Construction, which took the project through the initial design and planning process, has now completed the multi-million pound development and handed over the state-of-the-art building to the company.
Not only are staff now making the most of the extended office space, they are also benefitting from an on-site gym and nursery. The latest works will see the HQ house 500 staff when all positions have been filled.
It’s the latest phase of work that Deeley Group has undertaken at the park in Nuneaton after more than 40 years of regeneration on the site.
Peter Aldis, Chief Executive Officer of Holland & Barrett International, said: “We moved to Eliot Park in 2010 and it has been a great base from which to grow the company.
“We are delighted that we have been able to expand on site to meet our plans to grow the business and we are very pleased with the work Deeley Construction has undertaken.
“It’s important to us that everyone in the team is happy while they are at work and that’s why we have included additional elements such as a gym and nursery, as we know these are key facilities for our staff.”
Martin Gallagher, managing director of Deeley Construction, said Eliot Park had been a huge economic success story for the north of Warwickshire.
He said: “We have worked on behalf of Holland & Barrett International for many years and we are extremely proud to have completed this extension for the company.
“Eliot Park is a classic example of regeneration which Deeley Group has led over many decades and this latest phase shows Holland & Barrett’s commitment to the region.”